Product Management
Lead products from idea to launch. Master user research, roadmapping, and cross-functional leadership to build products users love.
What you'll learn
Phase 1: PM Foundations
6 weeks
- Product Management Fundamentals
- User Research & Personas
- Market Analysis
- Product Strategy
- Agile & Scrum Methodologies
Phase 2: Product Development
6 weeks
- Roadmap Planning
- Feature Prioritization (RICE, MoSCoW)
- Wireframing & PRDs
- Working with Engineers & Designers
- Data-Driven Decision Making
Phase 3: Execution & Metrics
6 weeks
- Product Analytics (Mixpanel, Amplitude)
- A/B Testing & Experimentation
- Go-to-Market Strategy
- Stakeholder Management
- Product Launch
Phase 4: Leadership & Growth
6 weeks
- Product Growth & Retention
- Business Model Design
- Product Leadership
- Real Product Case Studies
- Capstone: Launch a Product
Learning outcomes
By the end of this track, you'll be able to:
Define product vision and strategy
Conduct user research and analyze market needs
Create product roadmaps and prioritize features
Lead cross-functional teams effectively
Use data and metrics to drive product decisions
Career opportunities
Product managers are the CEOs of their products. Our graduates lead products at Paystack, Kuda, Flutterwave, and high-growth startups across Africa.
Tools & technologies
Jira
Notion
Figma
Mixpanel
Amplitude
Miro
ProductBoard
Asana
Start your product management journey
Build the skills to lead products and teams in Africa's fastest-growing tech ecosystem.
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